Keep Donating?

The GOP and main stream media have done a great job of confusing the issue with regard to money being spent by the campaigns.  In actuality, the funds advantage goes to McCain and the Republicans.  As of October 15th, McCain had $84M and Obama had $76M (he spent $105M for the first half of October).  Why are the numbers so different than what’s being reported?  This takes into consideration donations to the National Committees.  While they cannot use the money directly for the candidates, they can make the case and their ads are no less powerful than the candidates.

So believe it or not, please donate (if you can) to the campaign TODAY.  Per the article below, you can see that McCain is committing more than Obama in battleground states for the weekend. A few more dollars can at least keep the advertising equal.  The election is too close in some of these states and the ad advantage may make the difference.

From Jonathan Martin at Politico:

McCain/RNC put more money on TV


Obama still enjoys an advantage on the airwaves, but McCain and the RNC are using the last few days of the campaign to spend their remaining dollars trying to catch up in a handful of key states.   The money is in part being re-allocated from states that are increasingly seen as out of reach.

Brad Todd, who runs the RNC’s independent expenditure arm, told me that they would ultimately be up in Ohio, Florida and Virginia with between 2,000-2,500 points — a saturation buy that ensures voters won’t miss the GOP message.

AP’s Jim Kuhnhenn has more:

After weeks of being out-advertised by Barack Obama, Republican presidential candidate John McCain and the Republican Party are nearly matching the Democratic nominee ad for ad in key battleground markets.

Ad spending and ad placement data obtained from Democratic and Republican operatives show that in the closing days of the campaign the Republican voice has grown louder in states such as Florida, Ohio, North Carolina, Virginia and Pennsylvania.

For instance, Obama had been scheduled to buy about $2.5 million in Florida ads for the last week of the campaign. McCain is now set to spend about $1.6 million and the Republican National Committee added $1.5 million to their buy in the state this week. Obama appears to have added more weight to his ads since.

The ad war is especially noticeable in Florida’s central corridor, which includes Tampa, Orlando and West Palm Beach.

Those near-parity levels in crucial states come with a price. McCain has had to trim back his ads in Minnesota, Maine, New Hampshire and Wisconsin, giving Obama even greater edges there.

A map of the states where McCain and the RNC are spending their money also illustrates the defensive nature of their 11th hour strategy. Except for Pennsylvania, the McCain-GOP focus was on trying to hold states that President Bush won in 2004.


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